Columbia, SC SEO Services

Types of Columbia SEO Campaigns

We offer local, franchise, enterprise, and ecommerce SEO services throughout South Carolina, so one of those should be helpful for your Columbia SEO plan. If you choose WebCitz for your nearby digital marketing services, we'll assemble a custom search engine optimization strategy for your business.

In addition to optimizing Columbia-area SEO services, our search marketing team also offers Charleston, Greenville, Hilton Head Island, Mount Pleasant, Myrtle Beach, and Rock Hill small businesses and large corporations a skilled search engine optimization service.

1.) Local SEO

The most common type of SEO plan we offer in Columbia is for local search engine optimization. This is the service of helping local businesses show up higher in search engine results. We love helping with search engine optimization in Columbia because there are so many exciting places to visit, such as Congaree National Park, River Rat Brewery, South Carolina State Museum, and others.

For example, if you were a lawyer in Columbia, you'd want to show up higher in organic search results for "Columbia lawyers." This would involve performing a local SEO audit of your website, optimizing your Google My Business account, performing on-page optimizations, performing keyword research for LSI phrasing, improving your backlink profile, reviewing your business citations, helping with online reputation management, and possibly even conversion rate optimization. You'll show up in Columbia Google Maps with these types of search engine optimization improvements.

2.) Enterprise SEO

For big SEO projects, our search engine optimization company has enterprise-level search engine optimization campaigns. You'll be looking for complex SEO if you need to deploy a complex search engine optimization strategy for your search marketing campaign.

This typically involves targeting extremely competitive keywords on a national level or managing the SEO services of a website with thousands of pages. This is where our knowledge of keyword research and content optimization platforms, like Surfer search engine optimization and Ahrefs, really come into play. With complex SEO, you can expect a serious amount of effort put forth from our SEO team. We'll audit your entire site and past search engine optimization efforts, build out a content marketing strategy, then we'll move into off-page, technical, and on-page SEO campaigns.

3.) Franchise SEO

In a lot of ways, franchise search engine optimization is like local search engine optimization - it's all about the Columbia franchise owners. This SEO service helps improve local visibility for each of your locations.

In this case, we do all the local SEO campaigns described above, but for each location of your franchise. We'll have to manage multiple Google My Business profiles, perform search engine optimization on a more complex website, and potentially handle requests from each franchisee, as well as help you rank for franchise opportunity keywords important to your franchise development.

4.) Ecommerce SEO

Our specialty is helping you rank your Columbia storefront's online products and services better. This type of online digtal marketing is necessary for any ecommerce organization.

Are you looking for Columbia SEO firms to help rank your products? We have a lot of experience building and marketing ecommerce sites built on WooCommerce and Shopify. The ideal pairing for your Columbia ecommerce business is working with a digital agency that has onsite ecommerce developers and search engine optimization experts. This allows both of our departments to work in tandem to provide efficient technical, on-page, and off-page search engine optimization plans. Our search engine optimization agency will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.

Website Platforms We Optimize for Search Results

We're a comprehensive digital firm, just 1001.8 miles away from Columbia, and we have in-house web developers and search engine optimization consultants.

This provides our search engine optimization company a competitive advantage when performing Columbia search engine marketing within some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.

1.) WordPress SEO

The most popular CMS platform we've seen used in Columbia is WordPress.

We are often hired to optimize Yoast search engine optimization settings, configure Structured Data plugins, optimize page titles and meta descriptions, fix content silo problems, and improve URL structures within the WordPress platform.

Learn more about our WordPress search engine optimization services.

2.) WooCommerce SEO

Because it's the standard of ecommerce within WordPress, it's no surprise WooCommerce is so popular.

We often help Columbia ecommerce storefronts with SEO for WooCommerce. We build better product descriptions, fix product silos, improve traffic from organic search, set up Product structured data, implement 301 redirects, and more!

3.) Shopify SEO

This is often the most popular ecommerce platform for smaller ecommerce ventures and startups.

Columbia Shopify storefronts often need help improving page content, setting up SEO-friendly product collections, writing product descriptions, fixing template problems, fixing broken links, and more! Learn more about our Shopify SEO options.

If you're looking for Columbia SEO firms, make sure to ask if they have in-house web developers or if you'll need to hire an outside company for that.

Pricing for Columbia SEO

We determine the cost of our managed SEO services based on the amount of time you have available to allocate to search engine optimization in your marketing budget.

We are happy to work with budgets as low as $800/month, but frequently work with budgets considerably higher.

Please use the pricing calculator below to get an estimate for the cost of your SEO campaigns.

SEO Tips for Columbia Websites

Here are some SEO tips specific to companies in Columbia, SC.

• Optimize for local keywords: Incorporate Columbia-specific keywords throughout your website content, such as "Columbia roofing companies" or "things to do in Columbia." Utilize tools like Ahrefs or Semrush to identify popular local search terms.
• Claim your Google Business Listing: Claiming your Google My Business Listing is a crucial step for any local business. It can improve your visibility in Google's "local pack" when people search for businesses in Columbia. Ensure all relevant information is completed and add photos of your small business.
• Get listed in local directories: Several local directories, such as ColaDaily and Columbia Business Monthly, can increase your local visibility and provide valuable backlinks to your website.
• Build local backlinks: To improve your SEO, try acquiring backlinks from popular Columbia sites, such as the University of South Carolina's website, Columbia Metropolitan Magazine, or Columbia Regional Business Report.
• Utilize schema markup: Implementing schema markup can help search engines better understand your website's content and improve your visibility in search results. Ensure your site includes relevant schema markup, such as local business schema.
• Create local content: Creating content that is relevant to Columbia and its residents can enhance your local visibility. This could include blog posts about local events, attractions, or news, or designing local landing pages for specific neighborhoods or areas within the city.
• Encourage company reviews: Positive reviews can help improve your local search visibility and attract more customers. Encourage clients to leave reviews on your Google Business Profile, Yelp, or other relevant review sites.

800-796-8263 Email Us

Why Choose Us as Your Columbia SEO Agency

Here are some reasons to choose our search engine optimization firm, just short drive of 15 hours and 0 mins away (or mere seconds for a phone call!), targeted to Columbia:

• Extensive History: We have more than 19 years of experience providing expert search engine optimization services throughout the country.
• Never Outsourced: We do not outsource search engine optimization plans, since we have our own team of professionals at our SEO company.
• WordPress Knowledge: We are very familiar with WordPress, the most commonly used CMS platform for Columbia web developments.
• Ecommerce Experience: Our development team is very familiar with WooCommerce and Shopify for any Columbia ecommerce web developments you might be considering.
• Availability: You can reach us on the phone, live chat, or email for all your search engine optimization questions.