Roanoke Web Design Services

Our Roanoke Web Services

We are a complete website development agency with a large staff of internal website designers and ecommerce web designers. Our web design team is separated into two groups, each focusing on either template or custom website design services.

1.) Template-Based Web Developments

Searching for an affordable website option? Your Roanoke small business might be interested in a template website!

Instead of creating design mockups and developing your website in a custom template, we can hand-pick several website templates to share with you that closely match your desired look and feel.

Rest assured, you'll have the opportunity to select the theme you prefer, which we will then install on your development site.

Next, we will modify the template to use your color scheme and then add in your web pages.

The starting price for a templated web design is about $3,750, and it can be ready in just a few weeks. For templated ecommerce website designs, the cost and turnaround will be higher.

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2.) Custom Web Designs

As a custom website design firm, we love to begin every Roanoke web design service from scratch.

By utilizing this approach, our team can produce customized mockups that align with your brand guidelines. This will give you a glimpse into your website's look and feel prior to the start of website development work. These mockups can be altered to your satisfaction, allowing you to finalize the design concept and proceed with confidence.

After you approve the design mockup, our web development team will integrate it into a completely custom template. A custom theme offers numerous advantages, such as a streamlined codebase that typically results in improved site performance and usability, since it was created exclusively for your Roanoke business.

The starting cost for a custom web development is about $9,500, and it can be ready in just a few weeks. For custom ecommerce developments, the cost and turnaround will be higher.

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3.) Website Maintenance

After the launch of your website, or if you have one, you might be interested in web support services.

We think of website maintenance as a reactive support service where we provide your Roanoke small business access to a website developer or ecommerce web developer who can fix just about any problem.

Here are some examples of website requests that Roanoke web maintenance agencies might help with:

• Updating your website platform.
• Keeping apps, themes and plugins updated.
• Adding new web pages as you release new information.
• Freshening your blog with new content.
• Rearranging your Roanoke website's navigation menu.
• Improving site speed to help you pass Google Core Web Vitals.
• Backing up your website's files and databases.
• Changing the look and feel of your website.
• Fixing website audit problems or Google Search Console coverage concerns.
• Enhancing technical SEO with structured data, open graph tags, etc.
• Providing solutions to other website problems.
• Importing / exporting ecommerce product data.

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Set Goals for Your Roanoke, VA Website

To choose the best template or custom web design company for your Roanoke business, you need to know what your goals are. The most common goals we've seen for Roanoke web development and ecommerce development projects include:

1. To build a website or online store for a new business in Roanoke.
2. To give an old site or storefront a fresh look and feel to improve branding and functionality.
3. To improve user experience, reduce bounce rates, and/or improve conversion rates.
4. To improve the website's speed and responsiveness.
5. To comply with ADA, WCAG, and other published guidelines that set the standards for website accessibility.
6. To improve lead generation through design improvements.
7. To improve online orders from their ecommerce storefront.

Let's figure out what you want from your Roanoke website development project!

In addition to designing Roanoke-area websites, our agency also provides website design services to those in Alexandria, Arlington, Chesapeake, Norfolk, Reston, Richmond, Virginia Beach, and Lynchburg.

Picking a Platform for Your Roanoke, VA Website

A content management system, or CMS, is what powers your Roanoke website. While our top website designers and ecommerce website developers are well-versed in multiple platforms, we prefer to only provide web design services in WordPress, and ecommerce development services in Shopify or WooCommerce.

1.) WordPress

More than 40% of websites in Virginia and the rest of the country are powered by WordPress.

Our website design firm chooses to specialize in WordPress not only because it is the most popular CMS platform in Roanoke, but also because it is simply the best overall. The following reasons make WordPress the most scalable platform for designing websites, despite the fact there are alternatives for your project.

• You can add new functionality to your website through third-party WordPress plugins. Not everything has to be built from scratch!
• There's a huge community of WordPress contributors helping to make the platform more stable, secure, and scalable.
• WordPress is popular among professional website design firms and freelance web designers, making it possible to find a local Roanoke website designer to work with you.

2.) WooCommerce

Our WooCommerce web development team has experience helping startups and existing ecommerce businesses in Roanoke build amazing stores with WooCommerce.

Here's why our ecommerce developers love WooCommerce:

• If you need a custom theme with complex functionality, but have a limited budget, we often recommend WooCommerce. This is mostly due to custom theme and functionality work being cheaper in WooCommerce.
• If your Roanoke small business already has a WordPress site, we often recommend WooCommerce. It doesn't make sense to spend a lot of time and money redesigning your content-based website just to add ecommerce.
• Most small businesses in Roanoke who prefer open-source software use WooCommerce. You don't have to pay a monthly fee for WordPress or WooCommerce. As an alternative, Shopify has monthly fees and their apps are often more expensive than WooCommerce or WordPress plugins.
• If you're in an industry that's not supported by Shopify, try WooCommerce.

3.) Shopify

Shopify is the most popular web-based ecommerce platform. If you want to run an ecommerce site using Shopify, you'll need a Shopify website developer in Roanoke.

Our Shopify developers have experience designing websites for online companies in and around Virginia.

Here are some of the reasons our ecommerce website designers often recommend Shopify:

• For Roanoke merchants interested in a hosted ecommerce system, we often recommend Shopify. With Shopify, you can run an ecommerce business in Roanoke without worrying about hosting setups or platform updates.
• When Roanoke web companies don't need a lot of custom functionality, we often recommend Shopify. The cost of developing custom functionality within Shopify is often higher than in WordPress. Additionally, Shopify apps often have monthly fees that really add up, in comparison to the less expensive WordPress plugin options.
• The best ecommerce platform for Roanoke companies that rely heavily on fast turnaround times for development and marketing is Shopify. It is often faster with Shopify to test out new products, themes, apps, or ideas.

Questions to Ask a Roanoke, VA Website Designer

You should ask your prospective Roanoke web development or ecommerce development company several questions before you get started. Let's go over some of the most common ones we get asked before starting a custom web development or ecommerce web design project:

• Does the web designer outsource the work? Because we've got our own team of USA website developers and ecommerce web developers, we don't outsource.
• Do the website designers plan to create 301 redirects to help with SEO? We are careful when it comes to broken URLs, so we plan to implement 301 redirects during any Roanoke website refresh project.
• Does the web designer plan to create a mockup, or provide template samples, before building the site? We find it is easier to create a design mockup for Roanoke site projects to help everyone understand the design direction before the website build gets too far along. However, that is only feasible if you choose a custom website development service. If you opt for a theme-based website, we'll provide several template samples for you to review instead.
• Which CMS platform does your Roanoke website designer plan to use on your website project? Due to its popularity, scalability, and ease of use, we love WordPress. For ecommerce sites, we recommend WooCommerce or Shopify.
• How fast can your Roanoke web design team turn things around? It takes us about 2-3 months to finish custom website development projects, and 3-4 weeks to finish template websites. Ecommerce developments often take longer.
• Does the website design firm have experience with creative solutions? As a comprehensive web development agency, we like unique design and functionality requirements! Just let us know what you have in mind and we will be happy to help!

Other Services for Your Roanoke, VA Website

There's more to a successful template or custom website development project for your Roanoke business than you may realize. Let's explore some additional services, which are completely optional, to help you get the most out of your Roanoke website:

• Writing Content: Don't feel comfortable writing about yourself or your company? Let us write content about your products or services for your Roanoke website or blog.
• SEO: Interested in improving organic traffic within Roanoke, or beyond? With our own team of SEO professionals, we can help with off-page, technical, and on-page search engine optimization.
• Optimizing Conversion Rates: Are you trying to boost the conversion rate of your lead forms? Let us create effective landing pages for your organic and paid traffic.
• Web Maintenance & Support: Do you want help with your template or custom Roanoke website after it launches? If you need help updating your website, ask about our website maintenance packages.
• ADA Website Accessibility: Not sure whether your Roanoke, VA website needs to be accessible? We offer an affordable solution that continuously scans your website and fixes accessibility concerns.
• Logo Creation: Are you starting a new business in Roanoke, VA, but haven't settled on a logo? Let our graphic designers come up with logo concepts for your small business.
• Web Hosting Tactics: After your website launches, do you need a place to host it? Our server administration and website design team work together to ensure fast WordPress hosting services!

Our complete web design company is the perfect solution for your organization!

Why Choose Us for Your Roanoke, VA Web Services

Because we love the City of Roanoke! There are so many exciting places to visit in Roanoke, like Taubman Museum, Museum of Transportation, Mill Mountain Star, and others. For more ideas around Roanoke, check out this helpful website!

We have more than 19 years of experience designing amazing, high-converting websites for small businesses and large corporations! We'll take care of your professional website development quickly and efficiently.

• You won't find us outsourcing Roanoke web design projects. Head over to our website design portfolio or ecommerce development portfolio to see example websites we've worked on.
• We have our own in-house team of top web developers.
• Among the CSS frameworks we've worked with are Bootstrap and Tailwind.
• We're experts in search engine optimization, UX, and site speed.
• We've made free website tools like password generators, Hex to RGB converters, and secure password generators.
• Our online marketing team is experienced in Roanoke search engine optimization services to help you improve search placements and organic traffic.
• Our design team is very familiar with WooCommerce and Shopify for any Roanoke ecommerce website developments you might be considering.
• We are easy to reach on the phone, through live chat, or by email.
• We have a website team to help with Roanoke web maintenance when you need website updates.
• To really expand upon your internet marketing, we can offer Roanoke paid ads management and Roanoke social media management to help you target potential customers outside of organic search results.

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