Lakeland Web Design Services

Our Lakeland Website Services

We are a complete web design company with a large staff of internal web developers and ecommerce developers. Our website design team is broken into two groups, each specializing in either template or custom web development services.

1.) Template-Based Website Designs

Searching for an affordable website option? Your Lakeland company might be interested in a template website!

Instead of creating design mockups and developing your website in a custom theme, we can hand-pick several website templates to share with you that closely match your desired look and feel.

But don't worry - you'll have the option to choose your favorite theme for us to install on your development site.

Next, we will modify the template to use your color scheme and then add in your web pages.

The starting price for a template website development is around $3,750, and it can be finished in as little as a few weeks. For template ecommerce web developments, the cost and turnaround will be higher.

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2.) Custom Web Developments

As a custom web design company, we love to begin every Lakeland web development service from scratch.

Our team can create tailor-made mockups that adhere to your brand's unique specifications, providing a preview of your website's aesthetics before our website designers begin their work. These mockups can be altered to your satisfaction, allowing you to finalize the design concept and proceed with confidence.

Once you've given your approval for the design mockup, our web development team will merge it into a custom template. A custom theme offers numerous advantages, such as a streamlined codebase that typically results in improved website speed and usability, since it was created exclusively for your Lakeland organization.

The starting price for a custom website design is about $9,500, and it can be ready in just a few weeks. For custom ecommerce website developments, the cost and turnaround will be higher.

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3.) Website Maintenance

After the launch of your website, or if you have one, you might be interested in web maintenance services.

We view website maintenance to be a reactive support service that provides your Lakeland business access to a website developer or ecommerce web designer who can solve nearly any website problem you have.

Here are a few examples of website requests that might need Lakeland web support services:

• Updating your website platform.
• Updating apps, themes, and plugins.
• Adding new web pages as you release new information.
• Freshening your blog with new content.
• Rearranging your Lakeland website's navigation menu.
• Improve your website performance to pass Google Core Web Vitals.
• Backing up your website's files and databases.
• Making your website look and feel better.
• Troubleshooting Google Search Console coverage problems.
• Enhancing technical search engine optimization with structured data, open graph tags, etc.
• Investigating and solving any other website issue.
• Importing / exporting ecommerce product data.

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Set Goals for Your Lakeland, FL Website

To choose the best template or custom website design firm for your Lakeland business, you need to know what your goals are. The following are the most common goals we see for Lakeland web design and ecommerce website development projects:

1. To create a website or online store for a new Lakeland business.
2. To give an old website or storefront a fresh look and feel to improve branding and functionality.
3. To improve UX, reduce bounce rates, and/or improve conversion rates.
4. To pass Google Core Web Vitals.
5. To comply with ADA, WCAG, and other published guidelines that set the standards for website accessibility.
6. To make the website a lead generation machine.
7. To improve online orders from their ecommerce storefront.

Let's figure out what you want from your Lakeland website development project!

In addition to designing Lakeland-area websites, our agency also provides website design services to those in Boca Raton, Brandon, Cape Coral, Coral Springs, Daytona Beach, Deltona, Fort Lauderdale, Gainesville, Hollywood, Jacksonville, Largo, Melbourne, Miami, Orlando, Palm Bay, Pensacola, Pompano Beach, Port St Lucie, Sarasota, Spring Hill, St Petersburg, Tallahassee, Tampa, and West Palm Beach.

Picking a Platform for Your Lakeland, FL Website

A content management system, or CMS, is what powers your Lakeland website. Even though our top website designers and ecommerce website developers are well-versed in multiple platforms, we only use WordPress for new content-based website projects. For ecommerce websites we use Shopify or WooCommerce.

1.) WordPress

More than 40% of websites in Florida and the rest of the country are powered by WordPress.

Our website design firm chooses to specialize in WordPress not only because it is the most popular CMS platform in Lakeland, but also because it is simply the best overall. Although there are dozens of content management systems to choose from, we've found WordPress to be the most scalable for designing websites.

• You can add new functionality to your website through third-party WordPress plugins. Not everything has to be built from scratch!
• WordPress has a huge community of contributors that work together to improve its security, stability, and functionality.
• WordPress is popular among professional website design firms and freelance web designers, making it possible to find a local Lakeland website designer to work with you.

2.) WooCommerce

We've helped startups and existing ecommerce companies develop great WooCommerce stores in Lakeland or other parts of United States.

Here's why our ecommerce website designers love WooCommerce:

• If you need a custom template with complex functionality, but have a limited budget, we often recommend WooCommerce. This is mostly due to custom theme and functionality work being cheaper in WooCommerce.
• We often recommend WooCommerce for Lakeland businesses with an existing WordPress website. When you like the look and feel of your content-based website, why spend time and money redesigning it just to add ecommerce?
• Most businesses in Lakeland who prefer open-source software use WooCommerce. You don't have to pay a monthly fee to use WordPress or WooCommerce. As an alternative, Shopify has monthly fees and their apps are often more expensive than WooCommerce or WordPress plugins.
• If you're in an industry that's not supported by Shopify, try WooCommerce.

3.) Shopify

Shopify is the most popular hosted ecommerce platform. If you want to run an ecommerce website using Shopify, you'll need a Shopify web developer in Lakeland.

We can design a website for your online business in or around Florida that runs on the Shopify platform.

Here are some reasons our ecommerce website designers like Shopify:

• For Lakeland merchants interested in a hosted ecommerce system, we often recommend Shopify. Shopify allows you to run an ecommerce business in Lakeland without the hassle of hosting configurations or platform updates.
• For Lakeland web companies that don't need a lot of custom features, we often recommend Shopify. The cost of developing custom functionality within Shopify is often higher than in WordPress. Additionally, you'll find getting Shopify apps often require monthly subscriptions versus one-time purchases for WordPress plugins.
• The best ecommerce platform for Lakeland companies that rely heavily on fast turnaround times for development and marketing is Shopify. It is often faster with Shopify to test out new products, themes, apps, or ideas.

Questions to Ask a Lakeland, FL Website Designer

You should ask your prospective Lakeland web development or ecommerce development company several questions before you get started. Here are some of the most common ones we get asked before starting a custom web development or ecommerce web design project:

• Does the web designer outsource the website project? Because we've got our own team of USA web designers and ecommerce website developers, we don't outsource.
• Do the web developers plan to create 301 redirects to help with SEO? For any Lakeland web design project that will replace an existing website, we plan out 301 redirects early in the project.
• Does the website designer plan to create a mockup, or provide theme samples, before building the site? We always start with a design mockup for Lakeland custom web design projects to ensure everyone understands the vision for the website. However, if you choose a template-based web design service we will instead show you template samples before we begin.
• Which CMS platform does your Lakeland website designer plan to use on your website project? Due to its popularity, scalability, and ease of use, we love WordPress. For ecommerce sites, we recommend WooCommerce or Shopify.
• How fast is your Lakeland web design service? It takes us about 2-3 months to finish custom website development projects, and 3-4 weeks to finish template websites. Ecommerce developments often take longer.
• Does the website design firm have examples of creative solutions? As a comprehensive web development agency, we like unique design and functionality requirements! Just let us know what you have in mind and we will be happy to help!

Other Services for Your Lakeland, FL Website

There's more to a successful template or custom website development project for your Lakeland business than you may realize. Here are some additional services to help make the most of your Lakeland website:

• Page Content Writing: Do you have trouble expressing yourself in writing? Let us write content about your products or services for your Lakeland website or blog.
• SEO: Interested in improving organic traffic within Lakeland, or beyond? To help with technical, on-page, and off-page search engine optimization, we have our own team of SEO professionals.
• Optimizing Conversion Rates: Are you trying to boost the conversion rate of your lead forms? We'll create better, higher converting landing pages for your organic and paid traffic.
• Web Maintenance & Support: Do you want help with your template or custom Lakeland website after it launches? If you need help updating your website, ask about our website maintenance packages.
• Web Design Accessibility: Are you unsure if your Lakeland, FL website needs to be accessible? We offer an affordable solution that continuously scans your website and fixes accessibility concerns.
• Logo Creation: Have you decided on a logo for your new Lakeland small business yet? Let our graphic designers come up with logo concepts for your company.
• Web Hosting Services: After your website launches, do you need a place to host it? Our WordPress hosting is fast and easy thanks to the caching systems set up by our server admins and web designers!

No matter what your business needs for its website, you'll find our comprehensive web development agency to be your solution provider!

Why Choose Us for Your Lakeland, FL Web Services

Because we love the City of Lakeland! There are so many exciting places to visit in Lakeland, like Circle B Bar Reserve, Colt Creek State Park, Polk Museum of Art, and others. For more ideas around Lakeland, check out this helpful website!

We've been designing high-converting websites for 19 years. We help small businesses and even large corporations with their website projects. You can trust our consultants, who are just 1364.3 miles away, to handle your professional website design.

• You won't find us outsourcing Lakeland web development projects. Head over to our web design portfolio or ecommerce development portfolio to see example websites we've worked on.
• We have our own in-house team of top website designers.
• Among the CSS frameworks we've worked with are Bootstrap and Tailwind.
• Our team is highly experienced in SEO, user experience, and website performance.
• We've made free website tools like password generators, Hex to RGB converters, and secure password generators.
• Our website marketing team is experienced in Lakeland search engine optimization services to help you improve search placements and organic traffic.
• Our design team is very familiar with WooCommerce and Shopify for any Lakeland ecommerce developments you might be considering.
• We're easy to reach by phone, live chat, or email.
• We have a website team to help with Lakeland web maintenance when you need website updates.
• To broaden your online marketing service, we can include our Lakeland PPC management and Lakeland social media services to help you target a bigger audience.

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