Lawrence, KS SEO Services

Types of Lawrence SEO Campaigns

We offer enterprise, ecommerce, local, and local search engine optimization services throughout Kansas, so one of those should be helpful for your Lawrence search engine optimization plan. If you choose WebCitz for your nearby online advertising services, we'll assemble a custom search engine optimization strategy for your business.

In addition to optimizing Lawrence-area search engine optimization services, our search marketing team also offers Kansas City, Olathe, Overland Park, Topeka, and Wichita small businesses and large corporations a proficient SEO service.

1.) Local SEO

Local search engine optimization is the most common type of SEO campaign in Lawrence. Through this type of search engine optimization, we can help your local business show up higher in search engine results. We love being hired for search engine optimization in Lawrence because of the great destinations to visit, such as Baker Wetlands, 23rd Street Brewery, Eagle Bend Golf Course, and others.

For example, if you were a veterinarian in Lawrence, you'd want more visibility in organic search results for "Lawrence veterinarians." This would involve performing a local search engine optimization scan of your website, optimizing your Google My Business account, performing on-site optimizations, performing keyword research for LSI phrasing, improving your backlink quality, reviewing your business citations, helping with online reputation management, and possibly even conversion rate optimization. You'd show up in Lawrence Google Maps if you did these types of SEO improvements.

2.) Enterprise SEO

For big search engine optimization projects, our SEO agency has enterprise-level SEO services. You'll be searching for enterprise SEO if you need to deploy a complex SEO plan for your search marketing service.

This typically involves targeting extremely competitive keywords on a national level or managing the search engine optimization plans of a website with thousands of pages. This is where our knowledge of keyword research and content optimization platforms, like Surfer SEO and Ahrefs, really come into play. During enterprise SEO campaigns, you can expect to see our Lawrence search engine optimization team work hard to scan your entire website and old SEO work, build out a content marketing plan, then move onto technical, on-page, and off-page SEO plans.

3.) Franchise SEO

In a lot of ways, franchise SEO is like local area SEO - it's all about the Lawrence franchise owners. This search engine optimization campaign helps improve local visibility for each of your locations.

In this case, we do all the nearby SEO plans described above, but for each location of your franchise. The key differences include optimizing multiple Google My Business profiles, performing SEO on a much more complex website, potentially handling requests from each of your franchisees, and helping you rank for franchise opportunity keywords important to building out your franchise operation.

4.) Ecommerce SEO

Getting your Lawrence storefront's products and services ranked in search engines is our passion. For any online search marketing plan for an ecommerce business, make sure to include search engine optimization.

Are you searching for Lawrence search engine optimization firms to help rank your products? We have a lot of experience building and marketing ecommerce sites built on WooCommerce and Shopify. Working with a digital agency that has onsite ecommerce developers and search engine optimization consultants is the best choice for your Lawrence ecommerce business. Both departments can work together to offer efficient on-page, off-page, and technical search engine optimization services. Our SEO company will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.

Website Platforms We Optimize for Search Results

We're a complete digital agency, just 623.8 miles away from Lawrence, and we have in-house web developers and search engine optimization consultants.

We can do Lawrence search engine marketing using some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.

1.) WordPress SEO

WordPress is the most popular CMS platform we've seen in Lawrence.

We are often hired to optimize Yoast search engine optimization settings, configure Structured Data plugins, optimize page titles and meta descriptions, fix content silo glitches, and improve URL structures within the WordPress platform.

Learn more about our WordPress SEO plans.

2.) WooCommerce SEO

It's no wonder WooCommerce is so popular since it's WordPress' standard ecommerce plugin.

We often help Lawrence ecommerce storefronts with SEO for WooCommerce. We build better product descriptions, fix product silos, improve traffic from organic search, set up Product structured data, implement 301 redirects, and more!

3.) Shopify SEO

This is often the most popular ecommerce platform for smaller ecommerce ventures and startups.

We often help Lawrence Shopify stores improve page content, set up SEO-friendly product collections, write product descriptions, fix template glitches, and fix broken links! Check out our SEO for Shopify services.

If you're looking for Lawrence SEO companies, make sure to ask if they have in-house web developers or if you'll need to hire an outside agency for that.

Pricing for Lawrence SEO

We determine the cost of our managed search engine optimization packages based on the amount of time you have available to allocate to search engine optimization in your marketing budget.

Although we are pleased to work with budgets starting as low as $800/month, we often work with much higher budgets as well.

You can use the pricing calculator below to obtain a cost estimate for your SEO services.

SEO Tips for Lawrence Websites

Discover these Lawrence-specific SEO tips for small businesses in the Heartland.

• Incorporate local keywords: Ensure your website content includes Lawrence-centric keywords, such as "Lawrence plumbers" or "activities in Lawrence." Use tools like Ahrefs or Semrush to identify popular local search terms.
• Register your GMB Listing: A vital step for any local business is claiming your Google Business Listing. This will help you appear in Google's "local pack" when people search for organizations in Lawrence. Complete all relevant information and upload photos of your business.
• Get listed in local directories: Many local directories are available for listing, such as ExploreLawrence.com or LawrenceKS.org. Listing in these directories can boost your local visibility and generate valuable backlinks to your website.
• Acquire local backlinks: As previously mentioned, backlinks from popular Lawrence sites can be advantageous for your SEO. Some examples of highly popular sites in Lawrence include the Lawrence Journal-World, University of Kansas, and The Granada Theater.
• Implement schema markup: Schema markup helps search engines better understand your website's content and can improve your visibility in search results. Be sure to include relevant schema markup, such as local business schema, on your website.
• Put together local content: Creating content that is relevant to Lawrence and its residents can boost your local visibility. This could entail blog posts about local events, attractions, or news, or designing local landing pages for specific neighborhoods or areas within the city.
• Promote online reviews: Positive reviews can enhance your local search visibility and attract more clients. Encourage customers to leave reviews on your Google My Business Listing, Yelp, or other relevant review platforms.

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Why Choose Us as Your Lawrence SEO Agency

Here are some reasons to choose our search engine optimization firm, just short drive of 9 hours and 31 mins away (or mere seconds for a phone call!), targeted to Lawrence:

• Extensive History: We've provided expert SEO services all over the country for more than 19 years.
• Never Outsourced: Search engine optimization services aren't outsourced, since our SEO company employs its own team of experts.
• WordPress Knowledge: We are very familiar with WordPress, the most commonly used CMS platform for Lawrence web designs.
• Ecommerce Experience: Our website developers are knowledgeable within WooCommerce and Shopify for any Lawrence ecommerce development project you need completed.
• Availability: You can reach us on the phone, live chat, or email for all your SEO questions.