Waterloo, IA Web Design Services

Our Waterloo Website Services

We are a full-service website design firm with a large team of in-house web designers and ecommerce web developers. Our web development team is broken into two groups, each specializing in either template or custom web design services.

1.) Template-Based Web Designs

Searching for an affordable website option? Your Waterloo business might be interested in a template website!

Instead of creating design mockups and developing your website in a custom theme, we can hand-pick several website templates to share with you that closely match your desired look and feel.

Don't worry though, you'll be able to select your desired theme for us to install on your development site.

From there, we'll customize the template to match your color scheme and then set up your web pages.

The starting price for a template-based website development is $3,750, and it can be completed in as little as a few weeks. For template-based ecommerce web developments, the cost and turnaround will be higher.

800-796-8263 Email Us

2.) Custom Web Developments

As a custom web design company, we love to begin every Waterloo web development service from scratch.

Our team can create tailor-made mockups that adhere to your brand's unique specifications, providing a preview of your website's aesthetics before our website designers begin their work. In addition, these mockups can undergo updates until you're pleased with the design concept, enabling you to advance with certainty.

After you approve the design mockup, our website development team will integrate it into a completely custom theme. A custom template offers numerous advantages, such as a streamlined codebase that typically results in improved site speed and usability, since it was created exclusively for your Waterloo business.

The starting cost for a custom web development is about $9,500, and it can be ready in just a few weeks. For custom ecommerce web designs, the price and turnaround will be higher.

800-796-8263 Email Us

3.) Website Maintenance

After the launch of your website, or if you have one, you might be interested in website maintenance services.

We view web maintenance to be a reactive support service that provides your Waterloo small business access to a web developer or ecommerce developer who can solve nearly any website problem you have.

Here are a few examples of site requests that might require service from Waterloo website support companies, including:

• Upgrading your website platform to the latest version.
• Installing app, theme or plugin updates.
• Adding new web pages as you release new information.
• Freshening your blog with new content.
• Rearranging your Waterloo website's navigation menu.
• Making your pages faster to pass Google Core Web Vitals.
• Taking backups of your website's files and databases.
• Making your website look and feel better.
• Troubleshooting Google Search Console coverage concerns.
• Enhancing technical SEO with structured data, open graph tags, etc.
• Investigating and solving any other website issue.
• Importing / exporting ecommerce product data.

800-796-8263 Email Us

Set Goals for Your Waterloo, IA Website

Before proceeding with the selection of a template or custom website development agency for your Waterloo business, it is important to understand what the goals are for your website project. The following are the most common goals we see for Waterloo web development and ecommerce development projects:

1. To create a website or online store for a new Waterloo organization.
2. To give an old website or storefront a fresh look and feel to improve branding and functionality.
3. To improve UX, reduce bounce rates, and/or improve conversion rates.
4. To increase site performance for a passing score in Google Core Web Vitals.
5. To fix website accessibility concerns, or perhaps receive a web accessibility certificate.
6. To improve lead generation from the website.
7. To improve online orders from their ecommerce storefront.

Let's figure out what you want from your Waterloo web development project!

In addition to designing Waterloo-area websites, our agency also provides website design services to those in Cedar Rapids, Davenport, Des Moines, Iowa City, .

Picking a Platform for Your Waterloo, IA Website

The foundation of your Waterloo website is the content management system you choose for the design project. Even though our top web designers and ecommerce developers are well-versed in multiple platforms, we only use WordPress for new content-based website projects. For ecommerce websites we use Shopify or WooCommerce.

1.) WordPress

More than 40% of websites in Iowa and the rest of the country are powered by WordPress.

Our website design firm chooses to specialize in WordPress not only because it is the most popular CMS platform in Waterloo, but also because it is simply the best overall. While there are dozens of content management systems to consider, we've found WordPress to be the most scalable platform for designing websites.

• WordPress has thousands of third-party plugins available that can provide additional functionality for your website.
• WordPress has a large community of contributors helping to improve the platform's functionality, stability, and security.
• WordPress is popular among professional website design firms and freelance website designers, making it possible to find a local Waterloo web designer to work with you.

2.) WooCommerce

Our WooCommerce website development team has experience helping startups and existing ecommerce businesses in Waterloo build amazing stores with WooCommerce.

Here's why our ecommerce web designers love WooCommerce:

• If you need a custom theme with complex functionality, but have a limited budget, we often recommend WooCommerce. This is mostly due to custom theme and functionality work being cheaper in WooCommerce.
• We often recommend WooCommerce for Waterloo small businesses with an existing WordPress site. If you are happy with the look and feel of your content-based website, why invest the time and money into redoing that website just to add ecommerce?
• We often recommend WooCommerce for Waterloo companies who prefer open-source software. There are no monthly fees to use WordPress or WooCommerce. As an alternative, Shopify has monthly fees and their apps are often more expensive than WooCommerce or WordPress plugins.
• If you're in an industry that's not supported by Shopify, try WooCommerce.

3.) Shopify

Shopify is the most popular SaaS ecommerce platform. To run an ecommerce website using Shopify you will likely be looking for a Shopify web designer in Waterloo.

We can design a website for your online business in or around Iowa that runs on the Shopify platform.

Here are some reasons our ecommerce web developers like Shopify:

• For Waterloo merchants interested in a hosted ecommerce system, we often recommend Shopify. Shopify allows you to run an ecommerce business in Waterloo without the hassle of hosting configurations or platform updates.
• We often recommend Shopify for Waterloo web companies without a lot of custom functionality requirements. It is often more expensive to develop custom functionality within Shopify than WordPress. Additionally, Shopify apps often have monthly fees versus WooCommerce plugins that are more affordable.
• The best ecommerce platform for Waterloo organizations that rely heavily on fast delivery times for development and marketing is Shopify. It is often faster with Shopify to test out new products, themes, apps, or ideas.

Questions to Ask a Waterloo, IA Web Designer

There are several important questions to ask your prospective Waterloo website development or ecommerce web development company before proceeding with your project. Here are some of the most common ones we get asked before starting a custom web development or ecommerce development project:

• Does the website designer outsource the site project? Because we've got our own team of USA website designers and ecommerce website designers, we don't outsource.
• Do the website developers plan to create 301 redirects to help with SEO? We always create 301 redirects because we understand how important they are for Waterloo SEO.
• Does the website designer plan to create a mockup, or provide theme samples, before starting the website? We create design mockups for Waterloo clients that choose a custom website design service, and provide template samples for businesses that choose a template-based website design service.
• Which CMS platform does your Waterloo website developer plan to use on your website project? Due to its scalability, ease of use, and popularity, we love WordPress. For ecommerce sites, we recommend WooCommerce or Shopify.
• How fast is your Waterloo website design service? Most of our custom web development projects are ready in two to three months, but template websites are closer to three to four weeks. Ecommerce projects usually require more time.
• Does the web design company have experience with original solutions? As a full-service website design firm, we like unique design and functionality requirements! Just let us know what you have in mind and we will be happy to help!

Other Services for Your Waterloo, IA Website

There is more to a successful template or custom website design project for your Waterloo, IA organization than you might realize. Here are some additional services to help make the most of your Waterloo website:

• Page Content Writing: Do you have trouble expressing yourself in writing? Let us write content about your products or services for your Waterloo website or blog.
• SEO: Interested in improving organic traffic within Waterloo, or beyond? We have our own team of search engine optimization consultants to help with on-page, off-page, and technical search engine optimization.
• Conversion Rate Optimization: Looking to boost the conversion rates for your lead forms? Allow our custom web developers and internet advertisers to team up and create an improved, higher converting landing pages for your organic and paid advertising traffic.
• Website Maintenance & Support: Do you want help with your template or custom Waterloo website after it launches? If you need help updating your website, ask about our web maintenance plans.
• Web Design Accessibility: Are you unsure if your Waterloo, IA website needs to be accessible? Our solutions use artificial intelligence to fix accessibility issues on your website.
• Logo Creation: Are you starting a new business in Waterloo, IA, but haven't settled on a logo? Let our graphic designers come up with logo concepts for your organization.
• Web Hosting Solutions: After your website launches, do you need a place to host it? Our WordPress hosting is fast and easy thanks to the caching systems set up by our server admins and web designers!

No matter what your business needs for its website, you'll find our comprehensive web development agency to be your solution provider!

Why Choose Us for Your Waterloo, IA Web Services

Because we love Waterloo as much as you do! There are so many exciting things to do in Waterloo, like visit popular destinations of Anton's Garden, Black Hawk County Parks & Wildlife, Casey's 218 Pub, and others. For more fun ideas around Waterloo, check out this website!

We've been designing high-converting websites for 19 years. We help small businesses and even large corporations with their site projects. You can trust our specialists, who are just 290.4 miles away, to handle your professional website design.

• You won't find us outsourcing Waterloo website development projects. Head over to our web design portfolio or ecommerce development portfolio to see example websites we've worked on.
• We have our own in-house team of top website designers.
• We have experience in multiple CSS frameworks, including Bootstrap and Tailwind.
• We are highly experienced in SEO, UX, and website speed.
• We've made free site tools like password generators, Hex to RGB converters, and secure password generators.
• Our internet advertising team is experienced in Waterloo SEO services to help you improve search rankings and organic traffic.
• Our web designers are knowledgeable within WooCommerce and Shopify for any Waterloo ecommerce website development project you need completed.
• We are easy to reach on the phone, through live chat, or by email.
• We have a website team to help with Waterloo web maintenance when you need website updates.
• To broaden your internet marketing service, we can include our Waterloo paid ads management and Waterloo social media services to help you target a bigger audience.

800-796-8263 Email Us