Lancaster, PA Web Design Services

Our Lancaster Web Services

We are a complete web design company with a large staff of internal web developers and ecommerce web designers. Our website design team is broken into two groups, each specializing in either template or custom website development services.

1.) Template-Based Web Designs

Looking for an affordable website? Your Lancaster organization might be interested in a template website!

Rather than creating design mockups and building a custom template for your website, we can find and share several site templates that closely align with the look and feel you want.

But don't worry - you'll have the option to choose your preferred theme for us to install on your development site.

Next, we will modify the template to use your color scheme and then add in your web pages.

The starting price for a templated website design is about $3,750, and it can be ready in just a few weeks. For templated ecommerce web designs, the price and turnaround will be higher.

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2.) Custom Website Designs

As a custom web development agency, we love to begin every Lancaster website design service from scratch.

By utilizing this approach, our team can produce customized mockups that align with your brand guidelines. This will give you a glimpse into your website's look and feel prior to the start of website development work. In addition, these mockups can undergo changes until you're pleased with the design concept, enabling you to advance with certainty.

Following your approval of the design mockup, our website development team will integrate it into a custom theme. A custom theme offers numerous advantages, such as a streamlined codebase that typically results in improved website speed and usability, since it was created exclusively for your Lancaster organization.

The starting cost for a custom website design is around $9,500, and it can be finished in as little as a few weeks. For custom ecommerce developments, the price and turnaround will be higher.

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3.) Website Maintenance

After the launch of your website, or if you have one, you might be interested in website support services.

We view web maintenance to be a reactive support service that provides your Lancaster business access to a website developer or ecommerce website developer who can solve nearly any website problem you have.

Here are a few examples of website requests that might need Lancaster website maintenance services:

• Making sure your website's platform is up to date.
• Keeping apps, themes and plugins updated.
• Adding new web pages as you release new information.
• Writing new blog content to help you stay fresh.
• Rearranging your Lancaster site's navigation menu.
• Making your pages faster to pass Google Core Web Vitals.
• Making backups of your website's files and databases.
• Changing the look and feel of your website.
• Fixing Google Search Console coverage concerns.
• Adding structured data, open graph tags, etc.
• Providing solutions to other website issues.
• Importing / exporting ecommerce product data.

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Set Goals for Your Lancaster, PA Website

To choose the best template or custom website development agency for your Lancaster business, you need to know what your goals are. The following are the most common goals we see for Lancaster website design and ecommerce web design projects:

1. To create a website or online store for a new Lancaster small business.
2. To redo an existing website or storefront with a modern, professional look and feel.
3. To improve UX, bounce rates, and/or conversion metrics.
4. To pass Google Core Web Vitals.
5. To comply with ADA, WCAG, and other published guidelines that set the standards for website accessibility.
6. To improve lead generation through design improvements.
7. To get more online sales from their ecommerce website.

Let's figure out what you want from your Lancaster web design project!

In addition to designing Lancaster-area websites, our company also provides web development services to those in Allentown, Erie, Harrisburg, Philadelphia, Pittsburgh, and Reading.

Picking a Platform for Your Lancaster, PA Website

A content management system, or CMS, is what powers your Lancaster website. Even though our top web developers and ecommerce web designers are well-versed in multiple platforms, we only use WordPress for new content-based website projects. For ecommerce websites we use Shopify or WooCommerce.

1.) WordPress

WordPress is simply the most popular open-source website platform, with more than 40% market share throughout Lancaster and the greater Pennsylvania area.

We specialize in WordPress not just because it's the most popular CMS platform in Lancaster, but just because it's the best for a customized web design service. Although there are dozens of content management systems to choose from, we've found WordPress to be the most scalable for designing websites.

• You can add new functionality to your website through third-party WordPress plugins. Not everything has to be built from scratch!
• There's a huge community of WordPress contributors helping to make the platform more stable, secure, and scalable.
• WordPress has a large following among expert web development agencies and freelance website designers, helping ensure you can find a local Lancaster web developer to help you.

2.) WooCommerce

We help Lancaster startups and ecommerce businesses build and launch awesome stores with WooCommerce.

Here's why our ecommerce developers love WooCommerce:

• We often recommend WooCommerce for Lancaster web design projects that need a custom template with complex functionality, but are on a budget. This is mostly due to custom theme and functionality work being cheaper in WooCommerce.
• We often recommend WooCommerce for Lancaster organizations with an existing WordPress website. When you like the look and feel of your content-based website, why spend time and money rebuilding it just to add ecommerce?
• WooCommerce is a great open-source option for Lancaster businesses. You don't have to pay a monthly fee for WordPress or WooCommerce. As an alternative, Shopify has monthly fees and their apps are often more expensive than WooCommerce or WordPress plugins.
• We also recommend WooCommerce for those in an industry not accepted by Shopify.

3.) Shopify

Shopify is the most popular SaaS ecommerce platform. If you want to run an ecommerce website in Lancaster, you'll probably need a Shopify website designer.

Our Shopify developers have experience designing websites for online companies in and around Pennsylvania.

Our ecommerce web developers love Shopify for these reasons:

• Lancaster merchants looking for a hosted ecommerce platform should check out Shopify. With Shopify, you can run an ecommerce business in Lancaster without worrying about hosting setups or platform updates.
• We often recommend Shopify for Lancaster web companies without a lot of custom functionality requirements. It's typically more expensive to develop custom functionality in Shopify than WordPress. Additionally, you'll find getting Shopify apps often require monthly subscriptions versus one-time purchases for WordPress plugins.
• The best ecommerce platform for Lancaster organizations that rely heavily on fast turnaround times for development and marketing is Shopify. It is often faster with Shopify to test out new products, themes, apps, or ideas.

Questions to Ask a Lancaster, PA Website Designer

You should ask your prospective Lancaster web development or ecommerce web design company several questions before you get started. Here are some of the most common ones we get asked before starting a custom website development or ecommerce web development project:

• Does the website designer outsource the website project? We do not outsource custom web design or ecommerce web development projects for Lancaster organizations. We have our own internal team of USA website designers.
• Will the web designers create 301 redirects to help search rankings? For any Lancaster website development project that will replace an existing website, we plan out 301 redirects early in the project.
• Does the web designer plan to create a mockup, or provide template samples, before building the site? We find it is easier to create a design mockup for Lancaster website projects to help everyone understand the design direction before the website build gets too far along. However, that is only possible if you choose a custom web development service. If you opt for a template-based website, we'll provide several template samples for you to review instead.
• What platform does your Lancaster web designer use? Due to its ease of use, popularity, and scalability, we love WordPress. For ecommerce sites, we recommend WooCommerce or Shopify.
• How fast can your Lancaster web development team turn things around? Most of our custom web design projects are ready in two to three months, but template websites are closer to three to four weeks. Ecommerce projects usually require more time.
• Does the website design firm provide creative solutions? As a comprehensive website development agency, we like unique design and functionality requirements! Just let us know what you have in mind and we will be happy to help!

Other Services for Your Lancaster, PA Website

There's more to a successful template or custom web development project for your Lancaster business than you may realize. Here are some additional services to help make the most of your Lancaster website:

• Page Content Writing: Do you have trouble expressing yourself in writing? Let our content writers help your Lancaster small business write web page or blog content to describe your company and its products or services.
• SEO Campaigns: Do you want to improve organic traffic in Lancaster, or elsewhere? To help with on-page, off-page, and technical search engine optimization, we have our own team of SEO experts.
• Optimizing Conversion Rates: Are you trying to boost the conversion rate of your lead forms? Let us create effective landing pages for your organic and paid traffic.
• Website Maintenance: Want help making changes to your template pr custom Lancaster website after it launches? If you need help updating your website, ask about our website maintenance plans.
• ADA Website Accessibility: Not sure whether your Lancaster, PA website needs to be accessible? Our solutions use artificial intelligence to fix accessibility problems on your website.
• Designing Logos: Getting ready to start a business in Lancaster, but still need a logo? Let our graphic designers come up with logo concepts for your small business.
• Website Hosting: Looking for a place to host your website? Our WordPress hosting is fast and easy thanks to the caching systems set up by our server admins and web designers!

No matter what your business needs for its website, you'll find our comprehensive web development agency to be your solution provider!

Why Choose Us for Your Lancaster, PA Web Services

Because we love the City of Lancaster! There are so many exciting places to visit in Lancaster, like Chickies Rock County Park, Historic Rock Ford, Black Forest Brewery, and others. For more ideas around Lancaster, check out this helpful website!

We've been designing high-converting websites for 19 years. We help small businesses and even large corporations with their website projects. You can trust our consultants, who are just 884.8 miles away, to handle your professional website design.

• We do not outsource Lancaster web development projects. Check out our web design portfolio to see example content websites or ecommerce stores we've built.
• We've got our own team of leading website designers.
• Among the CSS frameworks we've worked with are Bootstrap and Tailwind.
• We're consultants in search engine optimization, UX, and website performance.
• We provide free website development tools, such as color scheme pickers and password generators.
• Our website marketing team is experienced in Lancaster search engine optimization services to help you improve search placements and organic traffic.
• Our web designers are knowledgeable within WooCommerce and Shopify for any Lancaster ecommerce web development project you need completed.
• You can reach us by phone, live chat, or email.
• We help with Lancaster web maintenance requests to keep your website updated and looking great!
• To broaden your online marketing service, we can include our Lancaster PPC management and Lancaster social media services to help you target a bigger audience.

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