Lowell, MA Web Design Services

Our Lowell Website Services

We are a complete website design firm with a large staff of internal web designers and ecommerce website developers. Our web development team is separated into two groups, each focusing on either template or custom web design services.

1.) Template-Based Website Designs

Searching for an affordable site option? Your Lowell business might be interested in a template website!

Instead of creating design mockups and developing your website in a custom theme, we can hand-pick several website templates to share with you that closely match your desired look and feel.

Don't worry though, you'll be able to select your desired theme for us to install on your development site.

Next, we will modify the theme to use your color scheme and then add in your web pages.

The starting cost for a templated web development is about $3,750, and it can be ready in just a few weeks. For templated ecommerce web designs, the price and turnaround will be higher.

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2.) Custom Website Developments

As a custom web design company, we love to begin every Lowell web development service from scratch.

Our team can create tailor-made mockups that adhere to your brand's unique specifications, providing a preview of your website's aesthetics before our web designers begin their work. Best of all, those mockups can be revised until you're happy with the design concept and are ready to move forward.

Following your approval of the design mockup, our website development team will integrate it into a custom theme. Opting for a custom template can provide several benefits, including a simplified codebase that usually delivers enhanced website performance and usability, as it was tailored specifically for your Lowell company.

The starting price for a custom website design is $9,500, and it can be completed in as little as a few months. For custom ecommerce web designs, the price and turnaround will be higher.

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3.) Website Maintenance

After the launch of your website, or if you have one, you might be interested in website maintenance services.

We think of web maintenance as a reactive support service where we provide your Lowell business access to a web developer or ecommerce developer who can fix just about any problem.

Here are some examples of website requests that Lowell website support firms might help with:

• Updating your website platform.
• Keeping apps, themes and plugins updated.
• Adding new pages whenever you release something new.
• Writing new blog content to help you stay fresh.
• Rearranging your Lowell site's navigation menu.
• Making your pages faster to pass Google Core Web Vitals.
• Taking backups of your website's files and databases.
• Modifying the look and feel of your website's design.
• Troubleshooting Google Search Console coverage problems.
• Enhancing technical SEO with structured data, open graph tags, etc.
• Providing solutions to other website errors.
• Importing / exporting ecommerce product data.

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Set Goals for Your Lowell, MA Website

To choose the best template or custom web design company for your Lowell business, you need to know what your goals are. The most common goals we've seen for Lowell web development and ecommerce web design projects include:

1. To create a website or online store for a new Lowell company.
2. To give an old website or storefront a fresh look and feel to improve branding and functionality.
3. To improve user experience, reduce bounce rates, and/or improve conversion rates.
4. To increase site speed for a passing score in Google Core Web Vitals.
5. To comply with ADA, WCAG, and other published guidelines that set the standards for website accessibility.
6. To improve lead generation through design improvements.
7. To improve online orders from their ecommerce storefront.

Let's figure out what you want from your Lowell website design project!

If you live in Lowell, you probably love the UMass Lowell River Hawks baseball team. Go UMass Lowell River Hawks! In addition to designing Lowell-area websites, our firm also provides web design services to those in Boston, Cambridge, Springfield, and Worcester.

Picking a Platform for Your Lowell, MA Website

A content management system, or CMS, is what powers your Lowell website. While our top web designers and ecommerce website developers are well-versed in multiple platforms, we prefer to only provide web development services in WordPress, and ecommerce development services in Shopify or WooCommerce.

1.) WordPress

More than 40% of websites in Massachusetts and the rest of the country are powered by WordPress.

Our web design company chooses to specialize in WordPress not only because it is the most popular CMS platform in Lowell, but also because it is simply the best overall. While there are dozens of content management systems to consider, we've found WordPress to be the most scalable platform for designing websites.

• You can add new functionality to your site through third-party WordPress plugins. Not everything has to be built from scratch!
• There's a huge community of WordPress contributors helping to make the platform more stable, secure, and scalable.
• WordPress is popular among professional web design companies and freelance website developers, making it possible to find a local Lowell web designer to work with you.

2.) WooCommerce

We help Lowell startups and ecommerce businesses build and launch awesome stores with WooCommerce.

These are some of the reasons our ecommerce web developers like WooCommerce:

• We often recommend WooCommerce for Lowell web development projects that require a custom designed template with complex functionality, but are working on a limited budget. This is mostly due to custom theme and functionality work being cheaper in WooCommerce.
• If your Lowell small business already has a WordPress site, we often recommend WooCommerce. It doesn't make sense to spend a lot of time and money remaking your content-based website just to add ecommerce.
• Most small businesses in Lowell who prefer open-source software use WooCommerce. You don't have to pay a monthly fee for WordPress or WooCommerce. If you want to use Shopify, you'll need a paid subscription for the platform and their apps are often more expensive than WordPress or WooCommerce plugins.
• We also recommend WooCommerce for those in an industry not accepted by Shopify.

3.) Shopify

Shopify is the most popular SaaS ecommerce platform. To run an ecommerce website using Shopify you will likely be searching for a Shopify website designer in Lowell.

Our Shopify web development team has experience designing websites for online stores around Massachusetts within the Shopify platform.

Here are some reasons our ecommerce web designers like Shopify:

• For Lowell merchants interested in a hosted ecommerce system, we often recommend Shopify. With Shopify, you can run an ecommerce business in Lowell without worrying about hosting setups or platform updates.
• When Lowell web companies don't need a lot of custom functionality, we often recommend Shopify. It's typically more expensive to develop custom functionality in Shopify than WordPress. Additionally, Shopify apps often have monthly fees versus WooCommerce plugins that are more affordable.
• The best ecommerce platform for Lowell small businesses that rely heavily on fast delivery times for development and marketing is Shopify. It is often faster with Shopify to test out new products, themes, apps, or ideas.

Questions to Ask a Lowell, MA Web Designer

You should ask your prospective Lowell website design or ecommerce web design agency several questions before you get started. Let's go over some of the most common ones we get asked before starting a custom website design or ecommerce website development project:

• Does the website designer outsource the website project? Because we've got our own team of USA website developers and ecommerce web developers, we don't outsource.
• Do the website designers plan to create 301 redirects to help with SEO? We always create 301 redirects because we understand how important they are for Lowell SEO.
• Does the web designer plan to create a mockup, or provide template samples, before building the site? We find it is easier to create a design mockup for Lowell site projects to help everyone understand the design direction before the website build gets too far along. However, that is only feasible if you choose a custom website development service. If you opt for a theme-based website, we'll provide several template samples for you to review instead.
• Which CMS platform does your Lowell website designer plan to use on your website project? Due to its popularity, scalability, and ease of use, we love WordPress. For ecommerce sites, we recommend WooCommerce or Shopify.
• How fast is your Lowell web design service? We typically finish custom website development projects in 2-3 months, and template website projects in 3-4 weeks. Ecommerce website projects typically take longer to finish.
• Does the web design company provide original solutions? As a full-service website design firm, we enjoy a design or functionality challenge! Simply reach out to set up a phone call to discuss your needs!

Other Services for Your Lowell, MA Website

There's more to a successful template or custom website design project for your Lowell company than you may realize. Let's explore some additional services, which are completely optional, to help you get the most out of your Lowell website:

• Page Content Writing: Do you have trouble expressing yourself in writing? Let us write content about your products or services for your Lowell website or blog.
• Search Engine Optimization: Interested in improving organic traffic within Lowell, or beyond? We have our own team of SEO experts to help with on-page, off-page, and technical SEO.
• Optimizing Conversion Rates: Are you trying to boost the conversion rate of your lead forms? Let us create effective landing pages for your organic and paid traffic.
• Website Maintenance & Support: Do you want help with your template or custom Lowell website after it launches? If you need help updating your website, ask about our web maintenance plans.
• Web Design Accessibility: Are you unsure if your Lowell, MA website needs to be accessible? We have an affordable solution that continuously scans your website and uses artificial intelligence to fix accessibility problems.
• Designing Logos: Getting ready to start a business in Lowell, but still need a logo? Our graphic designers can come up with great logo ideas for your business.
• Web Hosting: Need somewhere to host your website after it launches? Our server administration and website development team work together to ensure fast WordPress hosting services!

Our full-service website design firm is the perfect solution for your business!

Why Choose Us for Your Lowell, MA Web Services

Because we love the City of Lowell! There are so many exciting places to visit in Lowell, like Boott Cotton Mills Museum, New England Quilt Museum, Navigation Brewing Co., and others. For more ideas around Lowell, check out this helpful website!

We have more than 19 years of experience designing good looking, high-converting websites for small businesses and large corporations! You can trust our specialists, who are just 1178.2 miles away, to handle your professional website design.

• You won't find us outsourcing Lowell website development projects. Head over to our web design portfolio or ecommerce development portfolio to see example websites we've worked on.
• We have our own in-house team of top website designers.
• Among the CSS frameworks we've worked with are Bootstrap and Tailwind.
• We're experts in SEO, UX, and website speed.
• We've made free site tools like password generators, Hex to RGB converters, and secure password generators.
• Our internet advertising team is experienced in Lowell SEO services to help you improve search rankings and organic traffic.
• We are very familiar with WooCommerce and Shopify. This is great if you are looking for a talented Lowell ecommerce web designer.
• You can reach us by phone, live chat, or email.
• We help with routine Lowell web maintenance services to help you keep your website fresh.
• To really expand upon your internet marketing, we can offer Lowell paid ads management and Lowell social media management to help you target potential customers outside of organic search results.

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